Friday, April 25, 2014

Customer Service: Three Issues to Avoid

In this age of instant gratification, the company that can give customers what they want in the fastest and most accurate way possible will lord over the competition. Today’s customers are accustomed to greater options and control, and if you can’t give them what they want, you run the risk of losing their business, not to mention destroy your reputation when they spread the word about you. When it comes to customer service, here are three issues you need to avoid like the plague:

Interactive voice response

People in general hate talking to an automated voice. They want to speak to a real live agent, not an annoying phone menu. Lengthy instructions are hard to follow, let alone navigate.

Lengthy hold times

Lengthy hold times can push away even your most loyal customers. According to research, American consumers have wasted 60 million hours on hold. With the average American’s lifespan at 683.806 hours, that’s like losing 88 lives!

Being transferred to another agent

It can be utterly frustrating to get transferred to another agent and be asked to repeat information all over again. Customers want fast and efficient service and it takes only one unpleasant customer service call for them to take their business elsewhere.

Outsourcing your company’s customer service functions to a reliable call center is an ideal way to deal with these issues. Talk to an expert to learn what these centers offer and how they can help you grow your company.

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