Wednesday, July 30, 2014

Unlike Gifts, Reliable Lead Generation Services Gain More Customers

Some companies go to great lengths to attract new customers. According to the Boston Globe, a number of banks in East Boston are resorting to an old trick to entice people into doing business with them, which is to give out freebies like free cleaning services, grocery items, and even money. One bank even plans to stage a ‘Wheel of Fortune’ contest to give potential customers a chance of winning a $150 discount on their shopping bill, in exchange for opening a checking account! While it remains to be seen just how successful these projects end eventually turn out, they also highlight the need for companies to reach out to their target customers. Although most banks have the resources to host such events, the same thing can’t be said of other businesses. Fortunately, companies can attract new customers through other sustainable means—such as effective lead generation services from a reputable provider like TeleDirect Call Centers.

Wednesday, July 16, 2014

A Look into the Benefits of a Telemarketing Call Center to Businesses

Telemarketing procedures should be well-documented. Otherwise, there is no justification for business owners to place sanctions on erring employees who deviate from the call script and such. In call centers, not only are the processes firmly established, but they also have a quality department that monitors all calls for seamless operations.

Nothing beats good ol’ phone marketing in ensuring direct interaction with potential customers – if you do it the right way. To gain optimum results, however, it’s best for businesses to outsource their telemarketing needs to an established outbound call center like TeleDirect. The company has been serving the business industry since 1961, making it an ideal outsourcing partner.

Monday, July 14, 2014

Advanced Lead Generation Services: Simple Tips for Successful Cold Calls

Cold calls will always be a numbers game. If you know you get two positive responses for every 10 calls, you should make it a point to make 10 calls every day each work week. This way, you can get 10 positive responses. However, you shouldn’t give up on the other 40 people. Try again after a few weeks. Who knows, maybe the next time you call them, they’re looking for exactly what you’re offering.

Unfortunately, you may not have the time (or the patience) to regularly call people day in and day out. In such cases, you may want to work with a trusted lead generation call center like TeleDirect. Doing so allows your business to benefit from hundreds of cold calls every day, and frees you up to do what you do best: running your business.

Saturday, July 12, 2014

Call Center Services: How Customer Experience Affects Business Revenue

When a customer calls to give negative feedback, even that potential crisis could be a source of additional income. Contact center agents with sufficient training use prompt resolutions and marketing strategies to turn your “upsets” into “upsells.” The professionals do this by personally communicating with the customer, showing that your business values them, and offering reasonable solutions to their complaints.

Like any other investment, it would be advisable to sign up for services from experienced companies. Established call centers like TeleDirect have ample backgrounds and staff to proficiently handle the customer service infrastructure of your business. Equipped with experience, skills, and technology, the contact center takes proper care of your customers and aids in increasing your revenue.

Tuesday, July 1, 2014

Flexible Answers to Tough Customer Queries

Scripts are the easiest way to get customer service agents to say what you want, and how you want it. However, as many experts in the industry will tell you, heavily scripted calls ring the death knell for great service. That is to say, customer service should be an interactive dialogue and not a one-sided, lifeless conversation.

When dealing with customers, tough scenarios are a dime a dozen. Consequently, support staff can certainly benefit from some forward-thinking strategies. In this regard, flexible responses—not scripted ones—can prove very useful. Here are two tried-and-tested responses to challenging customer questions that your agents can apply and tweak as they see fit when providing customer service.

When staff doesn’t know the answer

Good support reps know that answering “I don’t know” is no way to deal with a difficult query. Rather, they assure customers that they’ll do whatever needs to be done to provide the right answers and solutions.

When a product isn’t available

Positive language is one of the most important skills a customer rep should have. Instead of saying that an item is unavailable, your reps should inform customers when it will become available. Positive language does away with negative words like ‘not’ and ‘can’t’ and instead places emphasis on solutions, which is all customers really care about.